Exceptional
Digital Strategies.

Driving full-funnel, revenue-connected growth through data-led paid media and scalable performance systems.

Hi, I’m Megan.

I’m a Digital Marketing Consultant with over 15 years of experience helping B2B companies grow smarter, faster, and more efficiently.

Based in Essington, PA, I work with organizations around the world to turn complex marketing challenges into clear, performance-driven strategies. My focus is simple. Build systems that connect marketing activity directly to revenue.

My expertise spans SEO, paid media, inbound marketing, and programmatic strategy. I developed these capabilities in parallel to create full-funnel programs that attract the right audiences, convert effectively, and scale sustainably. I have led multimillion-dollar campaigns, managed global web platforms, and built integrated marketing systems that align teams, data, and performance goals.

What sets me apart is my ability to bridge strategy and execution. I do not just develop plans. I build the frameworks, processes, and optimization systems that make them work. I leverage AI and automation to improve operational efficiency, strengthen performance insights, and help teams move faster with more confidence.

I partner with companies at every stage, from early-growth startups to global enterprises. My goal is always the same. Deliver meaningful impact through smart strategy, disciplined execution, and measurable growth.

CORE SERVICES

Marketing Strategy & Campaign Planning

Holistic planning across channels to align marketing efforts with business goals. I build data-driven strategies that connect brand positioning, audience insights, and campaign execution—ensuring every initiative is purposeful, measurable, and built for growth.

Paid Media Strategy & Management

End-to-end management of Google Ads, LinkedIn Ads, and Meta campaigns. From audience targeting and ad creative to budget allocation and optimization, I build performance-driven campaigns that generate qualified leads and drive measurable ROI.

Search Optimization (SEO) & Content Strategy

On-page and technical SEO, keyword research, content planning, and optimization to improve visibility, search rankings, and organic traffic. I focus on aligning content with buyer intent to support long-term inbound growth.

Inbound Marketing & CRM Automation

Strategy and systems to attract, engage, and convert the right leads. I develop full-funnel inbound programs supported by marketing automation and CRM tools like HubSpot, enabling personalized content, lead nurturing, workflow automation, and reporting.

Website Strategy, Optimization & CRO

Planning, auditing, and optimizing websites to improve user experience, SEO performance, and conversion rates. I’ve led global website builds and redesigns using WordPress, HubSpot CMS, and other platforms—aligning site architecture and UX with marketing goals, while using data-driven CRO techniques like A/B testing, heatmaps, and funnel analysis to boost engagement and drive more qualified leads.

Analytics & Performance Reporting

GA4, GTM, and platform-level analytics configuration and management. I build reporting frameworks that track what matters—helping teams make informed, data-driven decisions.

CLIENT SUCCESS

Discover the strategies and results behind a few of my most impactful projects. These case studies demonstrate my expertise in driving growth, enhancing user experiences, and delivering measurable results through targeted digital marketing solutions.